Help Center & Community

Activation Platforms

Quick Navigation


Purpose of Activation Platforms

Activation Platforms enable you to connect Insights with your external systems like Facebook or Snapchat. You can export an Audience from Audience Builder—comprised of custom Gloo filters and models—to the external system(s) as an Audience for activation.





Accessing Activation Platform Configuration

  1. Log in to
  2. Click the gear icon in the top right, then click Admin
  3. Click the Activation Platforms tab



Connecting Your Facebook Ad Account

To connect your Facebook Ad Account, please read this article.



Activating an Audience

To activate an Audience, please read this article.



Additional Resources

Jump to 24:10 in the webinar recording to learn more about Activation Platforms using Facebook (5 minute watch time).

Was this article helpful?
1 out of 1 found this helpful
Have more questions? Contact Us for Help